The Book Of Life

For The Book of Life, we created a series of lyric videos built around a shared animation system to maximize visual consistency and production efficiency.

The concept was designed as an illustrated book inspired by the film itself: each video opens on a custom cover featuring the song title, then unfolds through turning pages filled with curated film stills. Lyrics appear seamlessly within the book layout, while subtle textures and motion effects add depth without breaking the handcrafted feel.

By using a modular structure, the system allowed multiple songs to be produced with a cohesive visual identity—delivering a scalable lyric video package aligned with both creative vision and budget constraints.

Digital Agency Partner: Uncommon Friday.